Watch Buyer at Beaverbrooks

Watch Buyer at Beaverbrooks

Beth Lucas

Ever wondered who's behind hand-selecting the stunning watches that make up our wonderful selection? Say hello to Beth, our Watch Buyer at Beaverbrooks. An expert of all things designer & luxury watches, and with tonnes of experience, we can’t wait for you to meet the person who makes sure our collection of timepieces is always selected with the most expertise.

Beth gives us an insight into her role in the world of watches...

What’s your favourite thing about working for Beaverbrooks?
“I love our company values and what we stand for! Enriching lives is such a huge part of what we do in our day to day. It is so special to be a part of a company that puts such a huge focus on charity, community, and wellbeing, whilst also being a hugely successful business.”
What made you want to become a buyer?

“I’m very good at spending money, so it was a natural progression! I fell into the jewellery industry by accident after my mum encouraged me to apply for a part time job at a jewellery store while studying at university. I quickly fell in love with watches and jewellery, and the buying side of the business appealed to my analytical brain.”

What’s the most exciting part of your role as a buyer?

“Being able to choose beautiful watches that complement our existing product ranges, and offer our customers options that are perfect for them. It’s so exciting to see something I have selected become one of our customer’s favourite pieces!”

What’s your favourite thing about watches?

“My favourite thing about watches is the sentimental value they bring. I love that a watch is so much more than just a timepiece, it can become an heirloom passed down through the generations, or a representation of a huge life event such as getting married.”

What's on your jewellery wish list right now?

“I’m currently obsessed with yellow gold so I’m currently sending out big hints to my husband for this 9ct Yellow Gold Necklace and this Gucci GG Running 18ct Gold Necklace for Christmas this year!”

How do you style your watches and jewellery together?

“I love to mix metals, so my current watch is the Tudor Black Bay 31 Yellow Gold Diamond Automatic Ladies Watch. I wear that alongside my platinum engagement and wedding rings, and currently love these Yellow Gold Plated Twist Hoop Earrings that my wonderful team bought me for my birthday this year.”

Meet more Beaverbrooks experts

Bruce Andrews
Bruce Andrews

Head of Luxury Watches

As Head of Luxury Watches, Bruce selects our range of exceptional luxury watches from some of the world's most-loved brands.

Courtney Davison
Courtney Davison

Jewellery Buyer at Beaverbrooks

As a Jewellery Buyer, Courtney chooses the beautiful jewellery we offer, to make sure every piece is perfect for our collections.

Adelle Thompson
Adelle Thompson

Director of Buying and Merchandising

As a Director of Buying and Merchandising, Adelle uses her decades of experience to select the diamonds and jewellery you'll treasure.

Mark Adlestone
Mark Adlestone

Chairman

Third generation of our family-owned business, Mark joined the company in 1979, and alongside his role as Chairman, he’s also a trustee of the Beaverbrooks Charitable Trust.

Paul Holly
Paul Holly

Head of Community Responsibility

As Head of Community Responsibility and a Trustee of The Beaverbrooks Charitable Trust, Paul makes sure our relationships with local charities and communities are as strong as possible.

Susie Nicholas
Susie Nicholas

Charity Manager

As Charity Manager at Beaverbrooks and a Trustee of The Beaverbrooks Charitable Trust, Susie helps to make sure we're making a positive difference to the world we live in through our charity work.

Anna Blackburn
Anna Blackburn

Managing Director

Anna became the first ever non-family member to be promoted to the board as our wonderful Managing Director in 2018, and our glowing leadership awards speak for themselves.

Debbie Le Grainger
Debbie Le Grainger

Beaverbrooks Brand Ambassador

As a fashion influencer, style icon and diamond & jewellery lover, Debbie's jewellery styling tips and inspiration are everything you need to know when curating the perfect look. 

Lorna Haddon
Lorna Haddon

Head of Diamonds & Jewellery

As Head of Diamonds and Jewellery, Lorna meticulously selects our jewellery and diamonds to ensure we have the most beautiful collections.

Inspiration & advice
View more inspiration

Get inspired with our latest trends and guides, featuring must-have new products, beautiful gift ideas and helpful ways to celebrate special moments.

Jewellery Trends For 2025
Jewellery Trends For 2025

Discover the trends we’re loving for this season and beyond. From pearls to pastels, find out how to style the hottest jewellery right now.

Watch Buying Guide
Watch Buying Guide

Our Watch Buying Guide takes you through the styles, functions, and designs of watches, so you can find the perfect one for you.

The Sparkle Edit
The Sparkle Edit

For a shine like no other, discover some of our favourite sparkly jewellery pieces to brighten up your look.

Don’t miss a thing…

Sign up to the Beaverbrooks Club to get the latest offers and launches delivered straight to your inbox or letterbox, plus lots of style and aftercare advice. You’ll even get a treat from us on your birthday!